Last Updated: July 1, 2025

At The Knife Guy Reno (“we,” “our,” or “us”), your privacy is important to us. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website www.theknifeguyreno.com, including any purchase or form submissions made via our WooCommerce store, and when interacting with our emails or ads via Mailchimp, Meta (Facebook), and Google Analytics.


1. Information We Collect

We may collect personal information that you voluntarily provide when you:

  • Make a purchase

  • Subscribe to our email list

  • Contact us through a form or email

  • Interact with our website, ads, or marketing campaigns

This may include:

  • Name

  • Email address

  • Phone number

  • Billing and shipping address

  • Payment details (processed securely via third-party providers)

  • Order history

  • IP address and browser/device information (via cookies and tracking pixels)


2. How We Use Your Information

We use your information for purposes including:

  • Processing and fulfilling orders

  • Sending transactional emails and updates

  • Delivering newsletters or marketing emails (via Mailchimp)

  • Improving our site performance and shopping experience

  • Displaying relevant ads on platforms like Facebook/Instagram (via Meta Pixel)

  • Analyzing site traffic and trends (via Google Analytics)

  • Responding to customer service inquiries


3. Third-Party Services

We use the following services, which may collect or process your data:

  • WooCommerce – powers our online store and checkout

  • Mailchimp – manages our newsletter and email communications

  • Meta (Facebook/Instagram) – for advertising and analytics via Facebook Pixel

  • Google Analytics – to understand website traffic and improve user experience

  • Stripe or PayPal – for secure payment processing (depending on selection)

These services have their own privacy policies, which we encourage you to review.


4. Cookies & Tracking Technologies

We use cookies, pixels, and similar tracking technologies to:

  • Maintain shopping cart sessions

  • Personalize your browsing experience

  • Measure ad performance and retargeting (e.g. Facebook ads)

  • Understand website usage (e.g. Google Analytics)

You can adjust your browser settings to disable cookies, though some features may not function properly.


5. Data Sharing & Disclosure

We do not sell or rent your personal information. We may share your data with trusted third parties for the purposes outlined above, including:

  • Service providers (e.g., payment processors, email marketing platforms)

  • Legal authorities if required by law

  • Advertising networks like Meta for remarketing purposes

All data sharing is limited to what is necessary for the stated purpose and bound by confidentiality agreements.


6. Your Privacy Rights

Depending on your location, you may have the right to:

  • Request access to your personal data

  • Request correction or deletion of your data

  • Opt out of marketing emails at any time

  • Withdraw consent (where applicable)

  • Object to certain types of processing (like profiling or remarketing)

To exercise these rights, please email us at theknifeguyreno@gmail.com.


7. Data Security

We take reasonable measures to protect your data from unauthorized access, disclosure, or loss. This includes secure hosting, HTTPS encryption, and limiting access to necessary personnel.


8. Children’s Privacy

Our services are not directed at individuals under the age of 13, and we do not knowingly collect personal data from children.


9. Changes to This Policy

We reserve the right to modify this Privacy Policy at any time. Changes will be posted on this page with an updated effective date. Continued use of our site after such changes constitutes your acceptance.


10. Contact Us

If you have any questions about this Privacy Policy, or wish to exercise your privacy rights, please contact:

The Knife Guy Reno
Email: theknifeguyreno@gmail.com
Phone: (775) 247‑1281
Website: www.theknifeguyreno.com